Posts tagged Market Research
5 Branding Myths Busted

I'm a big fan of the StoryBrand podcast. You should give it a listen if you haven't heard it. But they have a quick segment in their episodes called Marketing Myth Busters - it's entertaining as well as informative. 

I love this format because a lot of us believe these things. And, in StoryBrand they bust these beliefs and explain why they're wrong.

I decided to use that same format for our topic today: branding. Hopefully it will be insightful to you and open you up to understanding a little more about branding and what it entails and why certain beliefs need to be busted.

So let's get started!

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The 6 Essentials When Starting Your Business

When you first step into the world of online business it can be overwhelming, to say the least. There is so much you “need” to do, or “should” do when you have an online business.

I want to encourage you, if you are just starting out, congrats to getting this far –but don’t get distracted with all the “shoulds” cause trust me, there’s a lot.

One of the things you may think is necessary to invest in, is branding. As a brand designer, having a polished, professional brand can really take your business to the next level, but it’s not the most important thing when you’re first starting out.

Let me share with you 6 things I have found to be the most important and necessary when starting your business.

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