DESI CRESWELL
brand identity – website – social media
VISUAL IDENTITY
Professional, polished, approachable, welcoming, timeless.
PROJECT DETAILS
Desi is a life and business coach for interior designers and already had a successful business. She is thoughtful, detailed, and passionate about her work so when she came to me wanting a new website I was thrilled to partner together. Throughout the process, it became evident she also wanted a new and more mature brand identity. We got to work and created a new visual identity including new logo, color palette, and marketing materials that can help her more ease-fully reach more interior designers. When we worked through the website, something that was very important to Desi was to create a great user-experience. So that was the goal as I sifted through all the amazing content Desi offers. The result is a truly beautiful, easy-to-navigate, and clean website with a great user experience that Desi is excited to send people to. Soon after the launch of her site Desi was able to sell out of her group program on launch day! It was such a pleasure working together and I’m thrilled and excited for more success for her in the years to come.
"My new branding really reflects my personality and presence as a coach."
I am thrilled with the results of my stunning new website! -- I launched my group program right after and easily sold the 16 spots on the website, opened a second group and sold an additional 11 spots! I wanted the website to highlight the specific structure of the program and lay out the details so it would be easy for potential clients to scan the page and find the info they were looking for. RuthAnn designed a clean and easy to navigate site that allowed people to see what it would be like to work together with special touches (like custom icons) that made the site engaging so potential clients could see themselves getting the same results. I highly recommend RuthAnn and her high-converting design work!
– Desi Creswell / Life + Business Coach
