3 Ways to Get Your Product Noticed

When I started my business I had high, and virtually unrealistic, hopes of getting noticed and getting booked out.

While I don’t sell a product, I do offer a service and just like with products, I knew that in order to get clients and get people interested in my business I had to do something different to get noticed.

So I did what I look back on now and say “what were you thinking!” I decided to show off my photography skills with styling and shooting my own photoshoots. What came about was a setback, to say the least… my photos were awful. Let me show you.

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18 Small But Mighty Changes for 2018

If you've come across this post, you may be thinking that 18 changes sounds like a lot, but don't be overwhelmed. All the things on this list are achievable and are small tweaks that can really build into some great changes.

I hope by sharing some of my goals and changes for this year it can inspire you as well if you’re looking to make strides forward in your business this year and you want to implement actionable changes that can make a big difference.

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My Process for a Styled Brand Photoshoot

Styled brand photography is high-quality photos that represent your brand or business. Today I'm showing you a behind-the-scenes look into the steps that go into a styled brand photoshoot and I'll show you a recent project that I completed that is one such shoot.

Recently, I've been working with makers and artisans who sell products and while crafting a brand photoshoot involves a model to show off the product, I focus the shoot around the quality, look and feel of the product as well as the brand itself. 

Hopefully, today's post will shed some light on the ins-and-outs of a styled brand photoshoot if you're curious or if you just want to see some beautiful photos, it's all here.

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4 Ways to Make Your Brand Memorable

If you're a designer, maker or photographer, you know that there's a lot of competition out there.

It seems like everyday there are more and more options for customers to buy from or work with someone else doing something similar to what you're doing.

So how does one stand out from everyone else in their industry, make a true impact and have a brand that's memorable? 

Let me share 4 ways you can have a memorable brand and one that can help you get noticed in our ever-growing industries. 

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Why You Shouldn't Stress Out as a Side-Hustler

As a side-hustler myself it’s easy to feel “behind." Or maybe, more like you’re not making traction fast enough.

For instance, if you scroll around on Instagram or in Facebook groups you’ll see posts like “I've just had my business for 2 months and I'm already going full-time!" or celebratory posts such as those, which is all well and good but from my perspective can make me feel a little discouraged, if I'm being honest.

What I’ve discovered is, as great as it is to reach your goals quickly, there’s a lot to be gained and learned in slow-moving growth.

I would love to share my experience of slow growth and why I’m learning to embrace this way of thinking.

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3 Must Haves for Excellent DIY Photography

When I first started my business I had experience with photography, so I thought, why not just make some styled photos to enhance my brand. Seems easy enough.

Boy was I wrong. While I had 2 years of experience with an award-winning wedding photography studio, styled product photography was not the walk in the park I had envisioned.

If you've had the same rude awakening–you thought DIY photography would be easy but you find out this is a lot harder than it looks –then I would love to share 3 tips that I've learned the hard way when it comes to taking your own styled photos.

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How Photos Affect SEO and 4 Steps to Fix it

Improving Search Engine Optimization is one of those elusive elements we all want to do but sometimes we just don’t know the steps to take to actually do it.

Well, let me tell you, if you have photos anywhere on your site or blog, then this post is for you.

Let me break down 3 major ways that photos play a vital role in your online presence, specifically on your website and how you can improve your SEO by doing a few easy steps that will boost SEO optimization and web performance.

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A Key Ingredient to Accelerating Your Product-Based Business

As of September 5, 2017, there are 1.8 million sellers on Etsy, selling over 45 million products. That's a lot of buying and selling going on JUST on that little, OK, big platform. 

It's a busy marketplace and if you're a seller on that platform, it's probably hard to be heard over the throng of all the other product-makers. 

But, I have great news for you, there is one, sure way to get noticed that will not only set you apart but have customers notice you immediately and potentially buy from you faster.

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