A Behind the Scenes Look at the Branding for 'Not for Sissies'

I love sharing a behind-the-scenes look at projects I'm working on. Not only does this give you a more broad perspective of the scope of a project but it can also show the real life back-and-forth that happens within a project. And this one is no exception.

Ciara came to me wanting to brand her blog, Not for Sissies. It was a fun project from start to finish and I'm excited to share the honest communication and understanding that got us to a conclusion that we both loved.

Pros and Cons of Squarespace and Showit

Whenever I'm in certain Facebook groups, I can count on hearing the people asking questions about which platform is best for their business.

These comments can be, "which platform is the best for starting out?" or "Should I start with Wordpress?" and the classic, "How do I know which platform is best for me?"

Comments like these are good questions we should be asking, so in an effort to shed some light on this popular topic, I'm bringing my web design experience in Squarespace and Showit and chatting with you about each one, what I like and don't like and which platform is best for your business. 

Can You Have White Space as a Side-Hustler?

Business owners in general have a lot on their plates, but being a side-hustler the balancing act is even more difficult. 

I have now maintained my day job and side-hustle for about a year and a half and I've realized that when I work non-stop with no days off, just grinding it out, the faster I can burn out.

So how can you balance it all and still make big strides in your business?

10 Brilliant Benefits of Having a Day Job

A lot of the creative entrepreneurs out there are side-hustling, myself included. Where, after we get home from the 9-5 we work on our side-hustle/business/passion project.

While it's easy to look over at our friends who are full-time for themselves and think, "sure would be nice," the truth of the matter is, it won't be better, it would just be different.

It's SO easy to look over and have "the grass is always greener" mentality, when in reality, your situation is primarily affected by your emotions associated with that thing. Any day-job or even your own business can be as wonderful or as miserable as you make it out to be.

So today I have compiled a list of ways to be thankful for your full-time job and also some ways to use it to your advantage. 

Covet the Bag Brand Photoshoot

When I used to envision a dream photoshoot, I would think of a street-style shoot in the city, with cool products (like handbags) and a model. And low and behold, I had the opportunity to do my dream shoot!

Marissa came to me needing photos for her handbag line that will be launching in the fall and I was delighted to partner with her create beautiful images for her brand.

Something that could have seemed like a problem, was that she lived in New York City and I am in Kansas City, but with great communication and visual direction planning we brought her vision to life while being hundreds of miles away.